University Degree in Business Administration and Management + Diploma in Digital Entrepreneurship (In-person)2024-02-27T12:46:39+01:00
STUDIES / university degrees / University Degree in Administration...
Official title: Universidad Rey Juan Carlos

University Degree in Business Administration and Management + Diploma in Digital Entrepreneurship Onsite

IconOnsite
IconSeptember 2024
Icon4 years
Icon240 ECTS
IconSpanish
 

At IUNIT, we have worked on the design of an academic program much more than a degree. It is a whole training process based on experiences, knowledge, skills, multiculturalism, strategic vision, business immersion, human relations, technology and all the necessary elements to develop and manage your leadership in a business environment in continuous evolution. . He Degree in Business Administration and Management (ADE) of IUNIT additionally includes a Diploma in Digital Entrepreneurship, which incorporates real entrepreneurship into the classroom to prepare students for the world of work.

ADE Degree Digital Entrepreneurship Diploma

University graduates in ADE are professionally the most demanded by companies, with indices of job placement above 90% in the first year after the student's graduation.

In our center we have a strong commitment to each of our students. We like to know your name and surname, listen to your story, know your goals and dreams. Our mission is to create a personalized plan to achieve what you propose, ensuring that after your studies of Degree ADE + Diploma in Digital Entrepreneurship, you have a different training that leads you to be a trained professional to integrate immediately into the world of work. characterized by having a continuous demand for new young profiles.

El Degree in Business Administration and Management (ADE) + Diploma in Digital Entrepreneurship of IUNIT allows the student to make a differential and personalized project.

 

 

IUNIT PROJECT METHODOLOGY

Our method of learning is based on the “4Ps”, PROBLEMS, PROJECT, PEOPLE AND PORTFOLIO. So that you learn from real practice, working as a team and creating your own portfolio of projects that accredit your training and value as a professional

Permanent connection with innovation, it will allow you to test your skills and knowledge through bootcamps, hackathons, workshops... A 100% practical approach, connected with the business ecosystem in which you will carry out your projects and real business cases, always supervised by professionals, professors and mentors

 

Who is this course for

The Degree in Business Administration + Diploma in Digital Entrepreneurship at IUNIT is aimed at those who are looking for a complete training experience in the economic-financial center of Madrid where they can learn surrounded by the best active professionals from prominent companies.

Proactive people, who seek opportunities, grow with an academic program that supports their future and learn by doing, crossing the theoretical line and applying their knowledge and skills to a useful and practical application.

Official university studies in Business Administration and Management are the ideal degree for complete business training. With a high practical and technological content, it allows students a quick and effective incorporation into the world of work.

The program offers the student to learn and experience their own responsibilities within each of the key departments of organizations such as Logistics, Marketing, Finance or Human Resources.

The formative path in the ADE University Career at IUNIT will allow the student.

  • Being a valuable asset for successful companies.
  • Obtain a global vision that allows adapting to organizational needs.
  • Assume responsibilities and work towards objectives in environments of uncertainty
  • Acquire an international projection thanks to the institutional relations that IUNIT establishes with centers and companies.
  • Access an agenda of high-value contacts to carry out Networking activities (Teachers, Colleagues, Collaborating Professionals, Companies...)

Professional projection

The Professional Projection approach can be directed towards the specialization that the student prefers thanks to the wide range of options that are available to them in the different areas of a company.

The student can apply for jobs related to:

  • Marketing
  • Administration
  • Logistics
  • Human Resources
  • Finance
  • Communication
  • Accounting

The structure of the program is divided into 4 academic courses of 60 ETCs each. In which IUNIT pays special attention to the assignment of professional practices in companies for each student.

During this period, the student has at his disposal an added higher training plan with which to improve personally and professionally in the direction he wishes.

ADE IUNIT Academic Program

1 course

Module ECTS credits Semester
PROFESSIONAL DEONTOLOGY, BASIC LEGAL PRINCIPLES AND EQUALITY 6 1 º
HISTORY OF SPANISH INSTITUTIONS 6 1 º
ECONOMIC HISTORY 6 1 º
INTRODUCTION TO THE COMPANY I 6 1 º
BUSINESS MATHEMATICS 6 1 º
COMMERCIAL LAW 6 2 º
COMPUTING APPLIED TO THE COMPANY 6 2 º
INTRODUCTION TO ECONOMICS 6 2 º
INTRODUCTION TO THE COMPANY II 6 2 º
FINANCIAL MATHEMATICS 6 2 º

2 course

Module ECTS credits Semester
FINANCIAL ACCOUNTING I 6 1 º
BUSINESS STATISTICS 6 1 º
INTRODUCTION TO MARKETING AND COMMUNICATION IN THE COMPANY 6 1 º
MICROECONOMICS 4,5 1 º
SOCIOLOGY OF THE COMPANY 6 1 º
FINANCIAL ACCOUNTING II 4,5 2 º
MARKETING DIRECTION 4,5 2 º
PRODUCTION MANAGEMENT 6 2 º
BUSINESS STATISTICS II 6 2 º
MACROECONOMY 4,5 2 º
MODERN LANGUAGE 6 Annual

3 course

Module ECTS credits Semester
BALANCE ANALYSIS I 6 1 º
ANALYTICAL ACCOUNTING 6 1 º
COMMERCIAL ADDRESS 6 1 º
STRATEGIC MANAGEMENT AND COMPANY POLITICS I 4,5 1 º
STRATEGIC DIRECTION AND COMPANY POLICY II 6 1 º
FINANCIAL MANAGEMENT I 4,5 2 º
FINANCIAL MANAGEMENT II 4,5 2 º
THE NATIONAL AND INTERNATIONAL ECONOMIC ENVIRONMENT OF THE COMPANY 6 2 º
BUSINESS DECISION METHODS 6 2 º
HUMAN RESOURCES 4,5 2 º
TAXATION OF THE COMPANY 6 Annual
MANAGEMENT INFORMATION SYSTEMS 6 Annual

4 course

Module ECTS credits Semester
LABOR LAW I 6 1 º
ACADEMIC RECOGNITION OF ECTS 6 1 º
OPTIONAL 1 4,5 1 º
OPTIONAL 2 4,5 1 º
OPTIONAL 3 4,5 1 º
OPTIONAL 4 4,5 1 º
EXTERNAL INTERNSHIPS 24 Annual
END OF DEGREE PROJECT 6 Annual

*The 6 ECTs for Academic Recognition could correspond to part of the complementary training offered.

Faculty

The purpose of this diploma is to transfer the professional environment to the classroom through a real undertaking, to prepare students for the world of work.

If you want to be an entrepreneur or learn everything you need to create value and be your own boss or work with knowledge of the digital market, this diploma is a guarantee.

 

Study Plan

  • The structure of the program is divided into 4 academic years with a total of 60 ETCs, divided into 8 subjects, one in each quarter. In the last course the presentation of the project is made. Student learning is eminently practical through the “learning by doing” methodology.
  • This diploma combines the master class with practical activities in all subjects.
  • During this period, the student has within their reach to learn how to develop a digital venture from the beginning to its completion, which will take the form of a presentation of the project before experts from the digital world.

 

digital entrepreneurship

 

COURSE 1

Module

ECTS credits

Semester

INTRODUCTION TO ENTREPRENEURSHIP

  • Entrepreneurship models
  • Marketing for entrepreneurship
  • Study cases
  • Work I: Development of the business idea 
6 1 º
ENTREPRENEURSHIP AND BUSINESS CREATION IN A DIGITAL ENVIRONMENT

  • The world and the digital company
  • The new digital environment
  • internet and web
  • New tendencies
  • digital start-ups
  • Work II: Digitization of the business idea
6 2 º

 

COURSE 2

Module ECTS credits Semester
THE NEW MARKETING AND THE IMPORTANCE OF INFORMATION

  • Market research
  • Introduction to BIG DATA

or data types
o Capture and processing of information
o Working with data, methodologies
o Action plan design

  • Target audience identification
  • Goal setting
  • Work: Competitive advantage design
6 1 º
BRAND CREATION

  • Trademarks
  • Value proposal
  • Customer experience
  • Digital branding
  • Work: Create the brand
6 2 º

 

COURSE 3

Module ECTS credits Semester
DIGITAL MARKETING I

  • digital integration
  • Digital strategy
  • 4 areas of digital action

or Web
or Mobile
o Interaction: virtual assistants, metaverse, IOT, etc.
o Proximity Marketing

6 1 º
DIGITAL MARKETING I

  • Designing the action plan

o Presence – Digital media
o Promotion – Digital advertising
or Interaction

  • Job: Marketing Plan
6 2 º

 

COURSE 4

Module ECTS credits Semester
FINANCING MODELS

  • Financing models for Digital START UP
  • Financial plan: Capital needs and feasibility of a digital project
  • digital human resources
6 1 º
EFFICIENT PRESENTATIONS

  • Design effective presentations
    Public speaking
6 2 º
FINAL PROJECT

  • Presentation of the project
12 2 º

 

IUNIT FRIDAYS

  • Masterclass
  • Workshops
  • Conferences with entrepreneurs and professionals
  • Visits to companies

Financing

To find out the best option for paying for your studies, you can choose between the different alternatives that best suit your needs. You can ask us for more information.

Scholarships

To consult all the information about scholarships and grants, click here

*By making a payment of €600 (Amount to be deducted from the total price of registration, you will be able to guarantee your place in ADE of IUNIT, while waiting to exceed the requirements of your access route.

The steps to follow for the admission process are:

1
Admission profile

The admission profile established by law are students who are in possession of a bachelor's degree and have passed the University Access test that is included in article 42 of Organic Law 6/2001, on Universities, modified by Law 4 /2007, of April 12, without prejudice to the other access mechanisms provided for by current regulations for people over 25 and 45 years of age.

The recommended profile for ADE students is characterized by being people with an interest in the business world and presenting social skills, initiative, ability to solve problems, communication skills and teamwork.

The Admission Committee will contact the student to assess the profile.

2
Requirements

Applicants may request the studies through the following access routes:

  • EVAU: Selectivity note
  • Advanced training cycles (CFGS),: Presenting Title and Transcript of Transcripts
  • University degree: Presenting Official Title
  • foreign studies, through the homologation of the baccalaureate of origin or university degree if presented.

*In the event that applicants have a mother tongue other than Spanish, they must prove at least a B2 level of the same from an Official Language Certificate.

Documentation

The common general documentation necessary to apply for degree studies is the following:

Applicants for a University Degree will send the following documentation in digital format to the Admissions Department by email admision@iunit.edu.es

3
Admission request

1) Request information through our contact channels. Contact our team aimed at advising and helping students in the entire process.

2) Application for Admission. In this step, an interview will be held to evaluate the student's profile where the mandatory documentation must be provided.

3) Reservation of place. After checking the profile and shared documentation, the communication of the admission resolution arrives. Then the study commitment with IUNIT will be formalized through the pre-registration payment.

4) Official access. In order to access satisfactorily, we advise you during the Online Pre-registration process of the Community of Madrid.

5) Enrollment. In this last step, the enrollment in IUNIT is completed to study the Degree in ADE Degree in ADE + Diploma in Digital Entrepreneurship.

*Proof of the Pre-registration of the Single District of Madrid. This process can be managed by IUNIT and track the entire process.

It is also necessary to share the Pre-registration Authorization in the Single District

4
Litigation, Arbitration

Upon receipt of the documentation, from IUNIT, we will contact the student to communicate their acceptance and the steps they must take to complete the registration and enrollment.
The admissions department will communicate the acceptance to the interested party.

5
Registration and registration

Once the admission to the program has been communicated, the student must pay the registration fee according to the chosen option.

Duration

4 academic courses.

Number of credits

240 ECTS (Basic 60. Compulsory 132 ECTS, Optional 18 External Practices 24 ECTS and Final Degree Project 6 ECTS).

Type of teaching and places offered

Onsite

Dedication

Full time 60 ECTS / year

External

500 hours of professional curricular internships with companies with an agreement corresponding to 24 ECTS. There is the possibility of extension to extracurricular practices. External practices are face-to-face.

Language

Spanish.

University

CENTER FOR HIGHER EDUCATION OF BUSINESS, INNOVATION AND TECHNOLOGY, attached to the REY JUAN CARLOS UNIVERSITY in December 2017.
More information.

Knowledge Branch

Social and Legal Sciences.

external reports
Learning Resources

It has 9 spacious and bright classrooms as well as two seminars. All of them have internet connection as well as Wi-Fi, projector, connection to virtual classrooms and blackboard. The center considers the intensive use of ICT as a central and transversal component of the learning process, so it has a computer infrastructure according to these needs. Access to the reprography room, library and bibliographic resource center is provided. As well as the sports facilities and library of the URJC.

Academic Staff
Academic Calendar
Schedule

This Degree takes place from Monday to Friday in the morning hours from 9.00:15.00 a.m. to XNUMX:XNUMX p.m.

More information

 
Request information and scholarship

Contact Us

Address

Alfonso Rodríguez Santamaría Street 19.
28002 Madrid, Spain

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